Herff Jones Yearbooks has teamed up with DECA to create a contest focused on improving yearbook sales in schools. For more details, please go to?http://yearbookdiscoveries.com/deca-marketing-challenge/

I encourage you to reach out to your local DECA chapter. Your yearbook business manager can work with your local DECA chapter to improve sales, while the DECA members gain valuable, real-world experience.

You have nothing to lose and much to gain by forging this relationship in your school. If either your yearbook business manager or the DECA adviser/members need data to answer the research questions, I am happy to help.

Here are two deadlines to know:

• October 1, 2015:?DECA Chapters are asked to complete the Challenge Intent to Compete Form?

• December 5, 2015:?All teams must submit a completed application